We were involved in the creative and strategic brand launch of X Games Sydney in Australia - which took digital amplification to a new level. We developed a huge range of digital creatives across multiple digital and OOH platforms - including TVCs, HTML Display Banners, ESPN + Ticketek website takeovers, ticketing collateral and promotional materials. Leading up to the launch of campaign, we had created a total of 400 deliveries across display, out of home, social and TV. This content generated approximately 4 million impressions post-sale.